Another Way To Boost Your Website Traffic : Pay- Per- Clicks

Pay Per Clicks is one of the most easiest ways to boost your website traffic by purchasing keywords from one of the pay-per-click search engines or directories. Pay-Per-Click is an inexpensive way of achieving targeted traffic. With Pay-Per-Clicks search engines, you bid on keywords/phrases that are most suitable for your business, your products, and not to forget your target audience. When someone searches for those keywords, your site will appear on the search results page. If someone clicks on your site, you're charged the amount you have bid. If they don't click, your account is not charged. Whoever is willing to pay the most for the keyword or keyword phrase will be at the top of the rankings. PPC listing generally show up in SERP under the heading “SPONSORED LINKS”. The major PPC Search Engines are as follows:

1. Overture: One of the important PPC Search Engine is “Overture” because of their extensive relationships they have in place with many of the major search engines like AltaVista, yahoo, and much more.
2. Google Ad words: Google Ad Words have fast become extremely important in the pay-per-click arena, with results being shown at search engines like Google, AOL Search, Ask Jeeves, and more.
3. Findwhat: This is another PPC Search Engine which is less expensive than Google and Overture of course. Findwhat gives results to many search engines including DOGPILE.
4. Look Smart: This is the PPC SE where you pay a flat $.l5 per click through. It provides results to MSN, and more.

There are many other PPC search engines also. But always remember it’s your duty to convert your visitors into your actual buyers. No PPC Search engine will make the sale for you; that is always determined by the strength of your ad copy. Your site must have the capability to convert your visitors into buyers, and the only way to do that is with strong ad copy that convinces them to take action.

Thanks & Regards.


Anonymous said...

This is good start (Basics) for PPC people.

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