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Showing posts from February, 2011

Optimization of PDF Files

There are lots of PDFs available on the web, and you can optimize PDFs to get high-ranking search results. Here are some tips on the right way to do it:Text Based PDF: Make sure your PDFs are text based.Properties: Complete the document properties including Title and Meta Data.Optimization: Optimize the PDF copy as you optimize the web page copy. Build Links into the PDF: Make sure you include links to your website in your PDFs, and pay attention to the anchor text used. Search engines do recognize these links.Version: Save PDF in lower version as most of the search engines and visitors won’t have the latest version of Acrobat.Optimize the file size for search: Using the full version of Acrobat, select Advanced>PDF Optimizer to “right-size” the document. You may also want to enable the “Optimize for Fast Web View” option in the Preferences>General Settings panel. This allows the PDF to be “loaded” a page at a time, rather than waiting for the whole PDF to download.Placement of P…